Category: Free Workshops

To help you develop your business in good times and bad, we’ve launched a series of FREE one-day workshops throughout the UK. Look out for emails from your unions and from FEU Training. Workshop details below.

Communication techniques – 4 Oct 2019, London

Posted on

Free workshop for members

Time
10.30am - 4.30pm

Venue
Equity
Guild House
Upper St Martin’s Lane
London
WC2H 9EG

Apply online by 25 Sept

Workshop content

Your ability to communicate effectively is a key factor in building the productive working relationships necessary to establish and maintain a successful freelance career. This workshop will help you understand different styles of communication and pick up new techniques so that you can more easily achieve the results that you’re aiming for. It includes:

  • Understanding communication styles and preferences
  • Understanding how you communicate with others and how you can adjust your style to achieve a better outcome
  • The pros and cons of different communication methods
  • Techniques for clarity and brevity
  • Getting your message across (even in difficult situations).

Who should attend

Those who wish to understand more about effective communication and how they can use this knowledge to improve their working lives.

Expected learning outcomes

  • A greater understanding of communication styles and how to use these
  • Techniques to improve communication
  • A greater ability to plan, prepare and make the best choice of communication in any given circumstance.

Qualifications

No formal qualifications are necessary, just a desire to gain awareness of techniques that support your career progress.

Tutor: Matt Helm

POLITE REQUEST: if you are successful in obtaining a place on this workshop and, due to unforeseen circumstances, you are unable to attend, please let us know asap because we have others on the waiting list who we can allocate your place to. If you do not let us know this will disadvantage another member. Also, we may lose the funds that enable us to provide these workshops to all members including yourself. NOTE: 1. If we were to postpone or cancel this workshop due to unforeseen circumstances (this has happened only twice in five years due to tutor illness and a tube strike), we will be unable to reimburse any costs such as pre-booked travel expenses. If this were to happen in the future, we will email and telephone you as soon as we know that there is a cancellation and attempt to re-schedule the workshop asap. 2. At the workshop, we are required to undertake a short equality & diversity survey. The information provided will be treated in the strictest of confidence and processed in accordance with the Data Protection Act 1998 and will help in our commitment to E & D.

IMPORTANT: Unfortunately we cannot always offer everyone who applies a place due to high demand. We set up a waiting list and contact people if there are cancellations. If you do NOT receive confirmation that you have secured a place, please do not turn up on the day because we will not be able to admit you. However, please keep applying because we work hard to ensure that everyone has the opportunity to attend at some point.

Apply online

To apply for a place on this free, one-day workshop, please fill in the short application form below. You will need to login or register if you have not done so already so have your Union number to hand. All events have been over-subscribed to date so successful applicants will be chosen randomly after the cut-off date. We will let you know if your application has been successful within a couple of days of this date. Please remember that this workshop is for England-based members only.

Further enquiries
e: [email protected]
t: 07464 306 542

 

Presentation Skills – 25 Sept 2019, London

Posted on

Free workshop for creative freelance members

The time: 10.30am - 4.30pm

The venue:
Musicians' Union
60-62 Clapham Road,
London
SW9 OJJ

Whether you're pitching for new work or managing client relationships, the ability to communicate clearly is essential. This workshop will help you understand and practise the elements of how to successfully present your messages with the most impact to achieve the results that you’re aiming for.

Apply online by 15 Sept

Workshop Content

Focusing on improving your presentation skills, this workshop is an interactive and experiential learning experience in which participants work in pairs and groups to practise the suggested techniques and tips so that they can apply them practically in real life situations. It includes:

  • How to structure a succinct and purposeful message
  • Assessing the audience and knowing what you want them to think, feel and do as a result of your presentation
  • How to improve impact through body language and voice
  • How to manage nerves
  • How to create energy both physically and mentally
  • Getting feedback to highlight what works about your communication and what could be improved

Who should attend?

Creative freelances who wish to improve their presentation skills to achieve better results.

Expected learning outcomes

  • Greater understanding of how to structure and deliver presentations
  • Improved ability to engage the audience throughout each presentation you make
  • Greater understanding of and effectiveness in non-verbal communication
  • Improved self-awareness of how you are perceived when presenting, the impact you make and where you can improve

Tutor: Susie Fugle

POLITE REQUEST: if you are successful in obtaining a place on this workshop and, due to unforeseen circumstances, you are unable to attend, please let us know asap because we have others on the waiting list who we can allocate your place to. If you do not let us know this will disadvantage another member. Also, we may lose the funds that enable us to provide these workshops to all members including yourself.

NOTE: 1. If we were to postpone or cancel this workshop due to unforeseen circumstances (this has happened only twice in five years due to tutor illness and a tube strike), we will be unable to reimburse any costs such as pre-booked travel expenses. If this were to happen in the future, we will email and telephone you as soon as we know that there is a cancellation and attempt to re-schedule the workshop asap. 2. We are required to undertake a short equality & diversity survey, which you will need to fill in before or at the workshop. The information provided will be treated in the strictest of confidence and processed in accordance with the Data Protection Act 1998 and will help in our commitment to E & D.

IMPORTANT: Unfortunately we cannot always offer everyone who applies a place due to high demand. We set up a waiting list and contact people if there are cancellations. If you do NOT receive confirmation that you have secured a place, please do not turn up on the day because we will not be able to admit you. However, please keep applying because we work hard to ensure that everyone has the opportunity to attend at some point.

Apply online

To apply for a place on this free, one-day workshop, please fill in the short application form below. You will need to login or register if you have not done so already so have your Union number to hand. All events have been over-subscribed to date so successful applicants will be chosen randomly after the cut-off date. We will let you know if your application has been successful within a couple of days of this date.

Further enquiries
e: [email protected]
t: 07464 306 542

Finance for Freelances –
16 Sept 2019, London

Posted on

Free workshop for members based in England

There are some big changes coming up in the way freelance professionals will deal with the tax office. This workshop aims to get you into the right financial habits before the changes come.  Essential for every freelance, this workshop will help you improve your financial management from how to work out your tax to cash flow forecasting.

The time: 10.30am – 4.30pm

The venue:
Equity
Guild House
Upper St Martin’s Lane
London
WC2H 9EG

Tutor: David Thomas

Apply online by 6 Sept

Workshop content

Full of tips, discussion and practical exercises, this workshop will help you understand, organise and plan your finances more successfully. You’ll have the opportunity to ask questions and will receive handouts and links to useful spreadsheets and templates. It includes:

  • Making the most of your money
  • Types of freelancing
  • How tax works and how 'Making Tax Digital' will affect you
  • Getting organised to manage your finances
  • VAT: important issues for freelances
  • Improving the process of getting paid
  • Planning for success
  • How not to run out of cash.

Who should attend

Freelances who wish to improve the way in which they handle their finances. No financial training or experience is assumed.

Expected learning outcomes

The workshop aims to provide you with a better understanding of how to plan and organise your finances. You will more clearly understand the importance of good record keeping and how to maintain cash flow along with issues surrounding tax and national insurance.

POLITE REQUEST: if you are successful in obtaining a place on this workshop and, due to unforeseen circumstances, you are unable to attend, please let us know asap because we have others on the waiting list who we can allocate your place to. If you do not let us know this will disadvantage another member. Also, we may lose the funds that enable us to provide these workshops to all members including yourself.

NOTE: 1. If we were to postpone or cancel this workshop due to unforeseen circumstances (this has happened only twice in five years due to tutor illness and a tube strike), we will be unable to reimburse any costs such as pre-booked travel expenses. If this were to happen in the future, we will email and telephone you as soon as we know that there is a cancellation and attempt to re-schedule the workshop asap. 2. We are required to undertake a short equality & diversity survey, which you will need to fill in before or at the workshop. The information provided will be treated in the strictest of confidence and processed in accordance with the Data Protection Act 1998 and will help in our commitment to E & D.

IMPORTANT: Unfortunately we cannot always offer everyone who applies a place due to high demand. We set up a waiting list and contact people if there are cancellations. If you do NOT receive confirmation that you have secured a place, please do not turn up on the day because we will not be able to admit you. However, please keep applying because we work hard to ensure that everyone has the opportunity to attend at some point.

Apply online

To apply for a place on this free, one-day workshop, please fill in the short application form below. You will need to login or register if you have not done so already so have your Union number to hand. All events have been over-subscribed to date so successful applicants will be chosen randomly after the cut-off date. We will let you know if your application has been successful within a couple of days of this date.

Further enquiries
e: [email protected]
t: 07710 240585

Dealing with career detours –
11 Sept, 2019, London

Posted on

Free workshop for members based in England

The time
10.30am to 4.30pm

The venue
Musicians' Union
60-62 Clapham Road,
London
SW9 OJJ

In this workshop, we’ll explore practical ideas and new perspectives to help maintain your skills and confidence to manage your career detours and make the most of your changing circumstances.

Apply online by 1 Sept

Workshop Content

Most of us find that our career path is interrupted at some point for all kinds of reasons from raising children, doing further study, caring for a family member through to issues with our own health or changed personal circumstances.

Whatever the cause, it can be challenging to stay in touch and get back on track so that we maximise our potential. For example, issues might include:

  • Maintaining relevant skills
  • Keeping up industry contacts
  • Handling the drop in income
  • Staying motivated
  • Managing stress
  • Staying confident

This workshop will signpost where you can find help and support, we’ll offer practical tips and brainstorm new options for next steps and how to present your career detour in the most positive way.

We will also look at some of the benefits of career detours. For example, we often acquire new skills and strategies when placed in new environments and frequently don’t even recognise these as positive assets. So, we’ll consider what you have added to your repertoire of saleable skills and offerings from your alternative experiences including:

  • Identifying new skills and knowledge
  • Shifting perspectives and priorities
  • Considering alternative career opportunities.

Who should attend?

Those who find that their career has been or will be interrupted by changing circumstances and want to ensure that they maintain progress even when they are unable to put the maximum focus into their work.

Learning outcomes

You’ll learn ways to be flexible so that you better manage and maintain your career through changing life circumstances.

Tutor: Muriel McClymont

POLITE REQUEST: if you are successful in obtaining a place on this workshop and, due to unforeseen circumstances, you are unable to attend, please let us know asap because we have others on the waiting list who we can allocate your place to. If you do not let us know this will disadvantage another member. Also, we may lose the funds that enable us to provide these workshops to all members including yourself.

NOTE: 1. If we were to postpone or cancel this workshop due to unforeseen circumstances (this has happened only twice in five years due to tutor illness and a tube strike), we will be unable to reimburse any costs such as pre-booked travel expenses. If this were to happen in the future, we will email and telephone you as soon as we know that there is a cancellation and attempt to re-schedule the workshop asap. 2. We are required to undertake a short equality & diversity survey, which you will need to fill in before or at the workshop. The information provided will be treated in the strictest of confidence and processed in accordance with the Data Protection Act 1998 and will help in our commitment to E & D.

IMPORTANT: Unfortunately we cannot always offer everyone who applies a place due to high demand. We set up a waiting list and contact people if there are cancellations. If you do NOT receive confirmation that you have secured a place, please do not turn up on the day because we will not be able to admit you. However, please keep applying because we work hard to ensure that everyone has the opportunity to attend at some point.

Apply online

To apply for a place on this free, one-day workshop, please fill in the short application form below. You will need to login or register if you have not done so already so have your Union number to hand.

All events have been over-subscribed to date so successful applicants will be chosen randomly after the cut-off date. We will let you know if your application has been successful within a couple of days of this date.

Further enquiries
e: [email protected]
t: 07464 306 542

Grow your own business through email marketing – 6 Sept 2019, Birmingham

Posted on

Free workshop for members

The time
11am to 5pm

The venue
Musicians' Union
2 Sovereign Court
Graham Street
Birmingham
B1 3JR

Get your name out to audiences and keep that relationship going by learning how to use MailChimp for emails, newsletters and mailing lists.

In this workshop you’ll learn techniques to help grow your business including what to do before you start to use MailChimp, how to use it quickly and effectively, how to keep your audience’s attention and how to build mailing lists in these days of the General Data Protection Regulations (GDPR).

Apply online by 29 Aug

Workshop Content

This workshop aims to help you market yourself better and specifically to do so with MailChimp. By the end of the day, you’ll know how to make this tool a significant benefit to your creative freelance business and yet not have it take up all you time. It includes:

  • How to find your audience and build up a mailing list
  • How to comply with the GDPR regulations for new audiences and existing ones
  • How to plan a schedule that means you can produce strong newsletters quickly and regularly
  • How you manage lists in MailChimp
  • What audiences see first and how to make that compelling
  • Designing a newsletter
  • Handling graphics and images, especially if you’re not a designer
  • How to get readers to share your newsletter.

We’ll also cover exactly how the free and paid versions of MailChimp work. You may not need to pay but you do need to know when it’s worth paying and when you have to.

Who should attend?

Freelances who need to get their work and services known to more people - so really that’s everyone. Although MailChimp is an online tool, you do not need to bring your own equipment.

Learning outcomes

You’ll understand how to make marketing with MailChimp an effective part of your freelance business.

Tutor: William Gallagher

POLITE REQUEST: if you are successful in obtaining a place on this workshop and, due to unforeseen circumstances, you are unable to attend, please let us know asap because we have others on the waiting list who we can allocate your place to. If you do not let us know this will disadvantage another member. Also, we may lose the funds that enable us to provide these workshops to all members including yourself.

NOTE: 1. If we were to postpone or cancel this workshop due to unforeseen circumstances (this has happened only twice in five years due to tutor illness and a tube strike), we will be unable to reimburse any costs such as pre-booked travel expenses. If this were to happen in the future, we will email and telephone you as soon as we know that there is a cancellation and attempt to re-schedule the workshop asap. 2. We are required to undertake a short equality & diversity survey, which you will need to fill in before or at the workshop. The information provided will be treated in the strictest of confidence and processed in accordance with the Data Protection Act 1998 and will help in our commitment to E & D.

IMPORTANT: Unfortunately we cannot always offer everyone who applies a place due to high demand. We set up a waiting list and contact people if there are cancellations. If you do NOT receive confirmation that you have secured a place, please do not turn up on the day because we will not be able to admit you. However, please keep applying because we work hard to ensure that everyone has the opportunity to attend at some point.

Apply online

To apply for a place on this free, one-day workshop, please fill in the short application form below. You will need to login or register if you have not done so already so have your Union number to hand.

All events have been over-subscribed to date so successful applicants will be chosen randomly after the cut-off date. We will let you know if your application has been successful within a couple of days of this date.

Further enquiries
e: [email protected]
t: 07464 306 542

How not to be skint! (Cash flow for freelances) – 23 Aug 2019, London

Posted on

Free workshop for members

The time
11am to 4pm

The venue
ITF
ITF House
49 - 60 Borough Road
London
SE1 1DR

Income can vary from month to month when you’re a creative freelance. So, in this workshop, we’ll show you how you can plan to have enough cash all year round and avoid the panic of running out of money at any given time.

Apply online by 13 Aug

Workshop Content

This workshop will help you dig out your crystal ball and plan your finances for the next 12 months. We’ll look at how to predict likely incomings and outgoings, and how to spot problems before they catch you by surprise.

We’ll work through some typical scenarios relevant to your creative work and include plenty of examples to help you get used to taking control of your financial future.

You don’t have to be a whizz at maths or spreadsheets as we’ll aim to make sure that it’s easy to understand. We’ll also provide you with a useful toolkit to use after the workshop to help make managing your cash flow straightforward. The workshop includes:

  • An introduction to monthly budgeting for personal and business spending
  • Using estimates to set work patterns
  • How to make sound business decisions based on financial information
  • Risk planning
  • Cash flow planning.

Who should attend?

Any freelance who wants to improve their financial and cash flow planning and management and is daunted by financial unknowns.

Note: We’ll be using spreadsheets to illustrate examples but you won’t need to use spreadsheets during the workshop. You will find a calculator useful. The one on your phone will do!

Learning outcomes

By the end of this workshop you should be able to:

  • understand how to guestimate monthly budgets
  • use cash flow planning to avoid problems before they happen
  • use financial estimates to help make better business decisions
  • use spreadsheet templates (provided) to plan your own freelance life

Tutor: David Thomas

POLITE REQUEST: if you are successful in obtaining a place on this workshop and, due to unforeseen circumstances, you are unable to attend, please let us know asap because we have others on the waiting list who we can allocate your place to. If you do not let us know this will disadvantage another member. Also, we may lose the funds that enable us to provide these workshops to all members including yourself.

NOTE: 1. If we were to postpone or cancel this workshop due to unforeseen circumstances (this has happened only twice in five years due to tutor illness and a tube strike), we will be unable to reimburse any costs such as pre-booked travel expenses. If this were to happen in the future, we will email and telephone you as soon as we know that there is a cancellation and attempt to re-schedule the workshop asap. 2. We are required to undertake a short equality & diversity survey, which you will need to fill in before or at the workshop. The information provided will be treated in the strictest of confidence and processed in accordance with the Data Protection Act 1998 and will help in our commitment to E & D.

IMPORTANT: Unfortunately we cannot always offer everyone who applies a place due to high demand. We set up a waiting list and contact people if there are cancellations. If you do NOT receive confirmation that you have secured a place, please do not turn up on the day because we will not be able to admit you. However, please keep applying because we work hard to ensure that everyone has the opportunity to attend at some point.

Apply online

To apply for a place on this free, one-day workshop, please fill in the short application form below. You will need to login or register if you have not done so already so have your Union number to hand.

All events have been over-subscribed to date so successful applicants will be chosen randomly after the cut-off date. We will let you know if your application has been successful within a couple of days of this date.

Further enquiries
e: [email protected]
t: 07710 240585

Blogging for Creative Freelances – 22 Aug 2019, London

Posted on

Free workshop for creative freelance members

The time:
10.30am - 4.30pm

The venue:
Equity
Guild House
Upper St Martin’s Lane
London
WC2H 9EG

Everybody tells you that you must have a website and you must have a blog but nobody tells you how – or why. In this workshop you will learn the key steps to creating your blog but, more importantly, what you can use one for and how it will become an important part of your creative work.

That’s true whether you’re a writer, journalist, musician or performer: you are already creating work that blogs can showcase and you will benefit from reaching audiences through a well constructed, targeted blog. This workshop will tell you how.

Apply online by 12 Aug

Workshop Content

Filled with practical advice and time-saving tips, this workshop covers:

  • the choices you need to make before setting up your blog
  • what exactly to blog about
  • how to reach an audience that matters for all your creative work
  • what to do with that audience – how to engage with them
  • using your blog to make your website fresh
  • creating new material and reasons to contact your clients.

Who should attend?

Those who have thought about writing a blog but are not sure how or really certain why it will help and those who have already started blogging but need help in making their blogs more focused and effective.

Expected learning outcomes

  • a better understanding of what blogs can and cannot do for you
  • knowledge of how to quickly create and regularly update blogs
  • a better understanding of how to exploit your blog and build your audience
  • specific computer knowledge about what tools will help you and how to use them.

Tutor: William Gallagher

POLITE REQUEST: if you are successful in obtaining a place on this workshop and, due to unforeseen circumstances, you are unable to attend, please let us know asap because we have others on the waiting list who we can allocate your place to. If you do not let us know this will disadvantage another member. Also, we may lose the funds that enable us to provide these workshops to all members including yourself. NOTE: 1. If we were to postpone or cancel this workshop due to unforeseen circumstances (this has happened only twice in five years due to tutor illness and a tube strike), we will be unable to reimburse any costs such as pre-booked travel expenses. If this were to happen in the future, we will email and telephone you as soon as we know that there is a cancellation and attempt to re-schedule the workshop asap. 2. At the workshop, we are required to undertake a short equality & diversity survey. The information provided will be treated in the strictest of confidence and processed in accordance with the Data Protection Act 1998 and will help in our commitment to E & D.

IMPORTANT: Unfortunately we cannot always offer everyone who applies a place due to high demand. We set up a waiting list and contact people if there are cancellations. If you do NOT receive confirmation that you have secured a place, please do not turn up on the day because we will not be able to admit you. However, please keep applying because we work hard to ensure that everyone has the opportunity to attend at some point.

Apply online

To apply for a place on this free, one-day workshop, please fill in the short application form below. You will need to login or register if you have not done so already so have your Union number to hand. All events have been over-subscribed to date so successful applicants will be chosen randomly after the cut-off date. We will let you know if your application has been successful within a couple of days of this date.

Further enquiries
e: [email protected]
t: 07464 306 542

Key strategies for success – 15 Aug 2019, London

Posted on

Free workshop for members in England

The date and time
15 Aug, 10.30-4.30pm

The venue
ITF
ITF House
49 - 60 Borough Road
London
SE1 1DR

This session examines popular strategies and tips that successful people use to achieve what they want in life with the aim of helping you to think about how you can learn from these to support your career progress and gain greater satisfaction from what you do.

Apply online by 5 Aug

Workshop content

In this workshop, we’ll discuss key strategies that successful people use to turn aspirations into reality and examine how you can apply this in practice to achieve your creative goals including:

  • Exploring the definition of success
  • Long-term development strategy
  • Actions that count
  • Creating helpful habits
  • Learning from experience
  • Self-maintenance.

Expected outcomes

  • A clearer idea of what success means to you
  • Increased awareness of how people achieve their goals
  • A clearer understanding of how you can use your own experience and the experience of others to become more successful
  • Increased focus on what you want to achieve.

Who should attend

Those freelances who want to examine what they are doing now (and how they are doing it) and look at ways of maximising their career potential.

Qualifications

No formal qualifications are necessary, just a desire to gain awareness of techniques that support your career progress.

Tutor: Muriel McClymont

POLITE REQUEST: if you are successful in obtaining a place on this workshop and, due to unforeseen circumstances, you are unable to attend, please let us know asap because we have others on the waiting list who we can allocate your place to. If you do not let us know this will disadvantage another member. Also, we may lose the funds that enable us to provide these workshops to all members including yourself. NOTE: 1. If we were to postpone or cancel this workshop due to unforeseen circumstances (this has happened only twice in five years due to tutor illness and a tube strike), we will be unable to reimburse any costs such as pre-booked travel expenses. If this were to happen in the future, we will email and telephone you as soon as we know that there is a cancellation and attempt to re-schedule the workshop asap. 2. At the workshop, we are required to undertake a short equality & diversity survey. The information provided will be treated in the strictest of confidence and processed in accordance with the Data Protection Act 1998 and will help in our commitment to E & D.

IMPORTANT: Unfortunately we cannot always offer everyone who applies a place due to high demand. We set up a waiting list and contact people if there are cancellations. If you do NOT receive confirmation that you have secured a place, please do not turn up on the day because we will not be able to admit you. However, please keep applying because we work hard to ensure that everyone has the opportunity to attend at some point.

Apply online

To apply for a place on this free, one-day workshop, please fill in the short application form below. You will need to login or register if you have not done so already so have your Union number to hand. All events have been over-subscribed to date so successful applicants will be chosen randomly after the cut-off date. We will let you know if your application has been successful within a couple of days of this date.

Further enquiries
e: [email protected]
t: 07464 306 542

 

Effective Communication – 9 Aug 2019, London

Posted on

Free workshop for members (who live in England)

From convincing someone to commission your work to asking for better terms and conditions, this workshop will help you develop your communication skills so that you achieve better and more consistent results.

The time:
10.30am to 4.30pm

The venue:
Equity
Guild House
Upper St Martin's Lane
London
WC2H 9EG

Apply online by 29 July

Have you ever found yourself speaking to someone who you just can’t seem to get through to - perhaps who seems to misunderstand your point or not even give you time to make it?

This often happens between people with different communication priorities and thinking and language patterns. This one-day workshop will help you develop more flexibility to be able to effectively communicate with a broader range of people to help you achieve your aims and build better working relationships.

This workshop is a high level introduction to a broad topic and part of series of workshops we will do throughout the year covering ‘communication skills’. We will share some of the easier-to-spot language patterns and motivational strategies that can allow you to communicate better in the future.

Workshop content

This workshop includes:

  • key principles of communication
  • learning to focus on how someone speaks as well as what they say
  • identifying your own language patterns and preferences
  • using questions to demonstrate people’s preferences
  • fun exercises to help us learn about ourselves and others

Who should attend

Anyone who would like to explore the art of communication and the use of language to see how being a better communicator can help them to be more persuasive and effective when working with people.

Learning outcomes

By the end of the workshop, you will:

  • understand more about the complexities of communication
  • have worked with several language patterns
  • have a greater understanding about how misunderstandings occur
  • have tools to try out and expand your own flexibility in language

Tutor: Muriel McClymont

POLITE REQUEST: if you are successful in obtaining a place on this workshop and, due to unforeseen circumstances, you are unable to attend, please let us know asap because we have others on the waiting list who we can allocate your place to. If you do not let us know this will disadvantage another member. Also, we may lose the funds that enable us to provide these workshops to all members including yourself.

NOTE: 1. If we were to postpone or cancel this workshop due to unforeseen circumstances (this has happened only twice in five years due to tutor illness and a tube strike), we will be unable to reimburse any costs such as pre-booked travel expenses. If this were to happen in the future, we will email and telephone you as soon as we know that there is a cancellation and attempt to re-schedule the workshop asap. 2. We are required to undertake a short equality & diversity survey, which you will need to fill in before or at the workshop. The information provided will be treated in the strictest of confidence and processed in accordance with the Data Protection Act 1998 and will help in our commitment to E & D.

IMPORTANT: Unfortunately we cannot always offer everyone who applies a place due to high demand. We set up a waiting list and contact people if there are cancellations. If you do NOT receive confirmation that you have secured a place, please do not turn up on the day because we will not be able to admit you. However, please keep applying because we work hard to ensure that everyone has the opportunity to attend at some point.

Apply online

To apply for a place on this free, one-day workshop, please fill in the short application form below. You will need to login or register if you have not done so already so have your Union number to hand.

All events have been over-subscribed to date so successful applicants will be chosen randomly after the cut-off date. We will let you know if your application has been successful within a couple of days of this date.

Further enquiries
e: [email protected]
t: 07464 306 542

Grow your creative business via email marketing – 31 Jul, 2019, London

Posted on

Free workshop for members

The time
10.30am to 4.30pm

The venue
Musicians' Union
60-62 Clapham Road,
London
SW9 OJJ

Get your name out to audiences and keep that relationship going by learning how to use MailChimp for emails, newsletters and mailing lists.

In this workshop you’ll learn techniques to help grow your business including what to do before you start to use MailChimp, how to use it quickly and effectively, how to keep your audience’s attention and how to build mailing lists in these days of the General Data Protection Regulations (GDPR).

Apply online by 21 July

Workshop Content

This workshop aims to help you market yourself better and specifically to do so with MailChimp. By the end of the day, you’ll know how to make this tool a significant benefit to your creative freelance business and yet not have it take up all you time. It includes:

  • How to find your audience and build up a mailing list
  • How to comply with the GDPR regulations for new audiences and existing ones
  • How to plan a schedule that means you can produce strong newsletters quickly and regularly
  • How you manage lists in MailChimp
  • What audiences see first and how to make that compelling
  • Designing a newsletter
  • Handling graphics and images, especially if you’re not a designer
  • How to get readers to share your newsletter.

We’ll also cover exactly how the free and paid versions of MailChimp work. You may not need to pay but you do need to know when it’s worth paying and when you have to.

Who should attend?

Freelances who need to get their work and services known to more people - so really that’s everyone. Although MailChimp is an online tool, you do not need to bring your own equipment.

Learning outcomes

You’ll understand how to make marketing with MailChimp an effective part of your freelance business.

Tutor: William Gallagher

POLITE REQUEST: if you are successful in obtaining a place on this workshop and, due to unforeseen circumstances, you are unable to attend, please let us know asap because we have others on the waiting list who we can allocate your place to. If you do not let us know this will disadvantage another member. Also, we may lose the funds that enable us to provide these workshops to all members including yourself.

NOTE: 1. If we were to postpone or cancel this workshop due to unforeseen circumstances (this has happened only twice in five years due to tutor illness and a tube strike), we will be unable to reimburse any costs such as pre-booked travel expenses. If this were to happen in the future, we will email and telephone you as soon as we know that there is a cancellation and attempt to re-schedule the workshop asap. 2. We are required to undertake a short equality & diversity survey, which you will need to fill in before or at the workshop. The information provided will be treated in the strictest of confidence and processed in accordance with the Data Protection Act 1998 and will help in our commitment to E & D.

IMPORTANT: Unfortunately we cannot always offer everyone who applies a place due to high demand. We set up a waiting list and contact people if there are cancellations. If you do NOT receive confirmation that you have secured a place, please do not turn up on the day because we will not be able to admit you. However, please keep applying because we work hard to ensure that everyone has the opportunity to attend at some point.

Apply online

To apply for a place on this free, one-day workshop, please fill in the short application form below. You will need to login or register if you have not done so already so have your Union number to hand.

All events have been over-subscribed to date so successful applicants will be chosen randomly after the cut-off date. We will let you know if your application has been successful within a couple of days of this date.

Further enquiries
e: [email protected]
t: 07464 306 542